Australian Red CrossStrategy, Innovation, Technology
As technology develops, there are always new and exciting ways to solve our biggest problems. The Australian Red Cross worked with VERSA on a hack day to try and help all Australian’s prepare for an emergency.
- RoleStrategy, Innovation, Technology
- ChallengeCan we prepare all Australian’s for an emergency during a hack day?
- SolutionA series of prototypes made in a day, which help solve a problem
Strategy & Creative
We split off into teams to focus on different emerging technologies.
We focussed on IoT, Voice, Chat Bots, VR/AR, and applications. Seeing how each new piece of tech could solve key problems for a different audience segment. With an overall goal to prepare all Australian’s for an emergency.
Strategic insights, the next step was creative ideation.
Design & Innovation
During ideation, our goal is to develop and capture everyone’s ideas. We do this by writing, explaining or drawing our ideas on a wall and sharing them with a wider team.
We test and validate each idea and arrive at a key focus for the group. Testing and validation are based on checking whether the idea would work for the audience.
It’s a challenge to bring 50 great ideas into one solution, but through collaboration, discussion and creative direction we can begin to make these ideas into a reality.
Technology & Development
After ideation and validation, we begin prototyping and testing our ideas.
With new and emerging technology our teams were pushing what was possible in a day.
We designed and built a functioning chatbot, we created a voice prototype, we even made a heat responsive lighting system.
Turning a concept into a functioning prototype in a day is a challenge for any team. We then present ideas for assessment. Judges look at desirability, feasibility, scalability and the innovation of the solution.